If you want to have a successful website, you need to understand proper web design practices. Proper design allows you to make a site that’s easy to use, aesthetically pleasing and that looks professional. That will help you attract more visitors, and encourage them to return to your site time and time again. Here are some excellent tips for designing the most attractive and successful website.
If you’re designing a website, make sure the code you write has a valid HTML+CSS. Although most browsers can make sense of code that isn’t valid, it could be rendered correctly or incorrectly. Valid code will render the same way most of the time in modern browsers. You can check the validity of your HTML code with an HTML validator.
Make sure you put your website through the NoScript test. Download and run the NoScript extension on Firefox and find out if the site is readable? Some content, like ordering systems, will not work properly without scripts, but when your site is completely blank when scripts are turned off, then that’s not a good sign.
It may look pretty, but stay away from having too many animations on your site. Having your sales splash page rotate, spin and blink may look cool to you, but it will likely drive potential viewers away. When you add too many flashy splashes like that, it makes your site look amateurish which is not the message you want to convey.
Don’t use splash pages for your site unless required by law, and especially don’t use a Flash intro. Most people just want to get to your content as quickly as possible, and don’t care to look at useless splash pages. If you have some amusing content that you absolutely want visitors to see, integrate it into the homepage instead.
Make sure all of your webpages actually have titles, and make sure they are descriptive. A surprising number of webpages out there are called “untitled document” or “new document”. This not only denies visitors a useful piece of information to remember your site, but also absolutely destroys your SEO, since search engines weight page titles heavily when ranking sites.
Don’t force users to install strange BHOs. Many tech-savvy users won’t do it. Common offenders include unusual video players, image viewers, and platforms for interactive games. For most standard use cases, there is a trusted plugin, such as Windows Media Player or even Flash) that will do what you want without driving away users.
Make sure that every page on your website loads as quickly as possible. Mobile users have no interest in pages which take forever to load. You don’t want your visitors to wait for a page to load.
Keep your pages to a reasonable length. Add content through new pages on your site, instead of tacking it on to the end of a home page. For the most part, readers are hesitant to keep going on a page that seems to scroll on forever. If you must have a lot of content on one page, include hyperlinks at the top and in sections throughout the page. This allows users to navigate through the available content without excessive scrolling.
Always ensure you are giving meaningful feedback, as this is what creates the communication between a website and its visitors. For example, if an action taken by a visitor results in an error, do not simply display “error occurred.”� Instead, provide a message that explains what happened and how the visitor can correct the error by taking a different action. Without this feedback, visitors are more likely to grow frustrated and just give up by leaving your website.
Using effective web design techniques is beneficial. Your site will look more professional and people will enjoy using it, trust your company and pay attention to your content. Whether or not your website succeeds or fails is based on your design. There are several good web design suggestions in this article. Start implementing them to maximize your website’s potential.